Youth fashion retailer Jay Jays launched their new winter range via an interactive catalogue and unique video experience. ‘Dance Off’ brought a 3D mash-up of fashion, music & movement into people’s homes. To support the successful online experience, Visual Jazz were also tasked with extending the campaign into all Jay Jays stores.
— BEHIND THE SCENES —
— INTERACTIVE 3D CATALOGUE EXPERIENCE —
— AWARDS —
AIMIA - Winner Best Online Video (2011)
W3 Awards - Silver Best Fashion Website (2010)
IAB MIXX - Bronze Interactive Video/Online Commercial (2010)
CREATE - Winner Best website (2010)